Chatbots To The Rescue: Boring Forms Beware – By Andrew Sanders, VP, Travel & Hospitality North America for DataArt

Picture this: you’ve been waiting for your next vacation for ages. You finally have a travel plan on the horizon and excitedly search for the best available options. You find your dream trip and click on the 'book now' button to set your itinerary. The moment is finally here! But oh no…you are presented with a giant form.