Trends

A report by TOURISE and Oxford Economics finds that tourism destinations that prepare for crises before they occur can recover up to 1.5 times faster than those that respond after disruption begins.

UK travelers increasingly expect car rental to fit into a wider, digitally managed journey, according to the Global Mobility Trends: Decoded report. Survey respondents favored bundled bookings, online check-in, real-time alerts and faster collection processes, while many were willing to provide identity data to reduce waiting. However, language barriers, unexpected costs and other problems remained widespread across both the UK and Europe.

Visa cardholder data shows how international visitors boosted spending on transportation, entertainment, dining and retail across Canada, Mexico and the United States.

New research from ABTA indicates that despite ongoing conflict in the Middle East and rising living costs, a majority of UK adults continue to prioritize overseas holidays, with 64% planning international travel in the next year and a significant portion delaying bookings due to financial concerns and geopolitical uncertainty.

A new MMGY Travel Intelligence study finds that while demand for in-person meetings in the U.S. remains high, planners and attendees are increasingly focused on cost, safety, and technology, driving significant changes in how meetings are organized.

Japan’s travel industry is experiencing a significant transformation, shifting from mere recovery to a strategic revival, with a focus on sustainable tourism and enhanced regional distribution, according to Phocuswright’s Japan Travel Market Essentials 2025 report.

KAYAK’s 2026 Travel Trends Forecast indicates increased travel interest and decreased airfares, with Eastern Europe and New Zealand emerging as key destinations.

ABTA projects that more than five million individuals will travel abroad from December 19 to January 4, with December 19 expected to be the peak departure day.

A recent survey of 2,000 U.S. travelers found that most adopt a specific travel persona when planning their trips. Conducted by Talker Research and commissioned by Go City, the study categorizes travelers into five primary personas based on their vacation preferences: masterminds, thrillseekers, vacay scouts, connoisseurs, and floaters.

November Sales Decreased Month Over Month Amid Seasonality, U.S. Government Shutdown